Sony

Sony’s Bold Crypto Ambitions Unveiled: Subsidiary Rebrands as S.BLOX, Platform Overhaul Underway

July 1, 2024
Sony Group’s subsidiary WhaleFin is rebranding as S.BLOX Co., signaling a renewed focus on its crypto trading services and closer integration with the Sony Group ecosystem. Contrary to recent reports suggesting a new acquisition, Sony Group had acquired Amber Japan’s WhaleFin nearly a year ago, last August. This acquisition highlighted Sony’s foresight in tapping into