Elon Musk Threatens Legal Action Over Alleged AI Favoritism in App Store

August 12, 2025

Summary: Why is Elon Musk threatening legal action Apple over its App Store rankings?

Elon Musk claims Apple unfairly favors OpenAI by blocking other AI competitors like xAI’s Grok from reaching top spots in the App Store. He argues this limits user choice and may violate antitrust laws. Musk is pushing for greater visibility of his AI products on Apple’s platform to ensure a level playing field.

Elon Musk, founder and CEO of AI firm xAI, has threatened legal action against Apple, alleging that the company’s App Store unfairly limits AI competitors, excluding OpenAI, from achieving top rankings, accusing Apple of antitrust violations.

“Apple is behaving in a manner that makes it impossible for any AI company besides OpenAI to reach #1 in the App Store,” Musk wrote in a post on his social media platform, X. Following this statement, Musk encouraged his followers to rate Grok on the Apple App Store to raise awareness and demonstrate the app’s presence to Apple.

The alleged exclusion of OpenAI from attaining top rankings in the App Store was unsurprising to some in the online community, given the ongoing collaboration between the two companies since last year. This partnership has focused on integrating ChatGPT features across Apple devices, including iPhones, Macs, and iPads.

“Apple also [chose] ChatGPT to integrate into their devices, of course they’re going to be insanely [biased] and push ChatGPT over Grok or any competitor,” NFT collective Wall Street Apes wrote in response to Musk’s earlier post. “We should have the choice of who we want our iPhone to come integrated with. We should be able to choose Grok over ChatGPT,” they added. 

In a separate post, Musk directly addressed Apple, questioning why the company declined to feature either Grok or X in its “Must Have” section, despite X being the top-ranked news app globally and Grok ranking fifth among all apps. “Are you playing politics? What gives? Inquiring minds want to know,” Musk wrote. 

Musk’s AI company directly challenges OpenAI, co-founded and led by Sam Altman. The two tech visionaries, once collaborators, are now competing to shape the future of artificial intelligence. 

As xAI continues to establish itself within the rapidly evolving artificial intelligence industry, its relationship with major technology platforms like Apple will play a significant role in shaping its growth and reach.

Securing access to key digital marketplaces and forging strategic partnerships can impact how effectively AI innovations are distributed and adopted by users across various sectors. These interactions not only affect individual companies but also influence the broader competitive and collaborative environment in the AI space.

As the industry advances, the dynamics between emerging AI firms and established technology providers will be crucial in determining the pace of innovation, user accessibility, and the overall direction of AI development worldwide.


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Michaela has no crypto positions and does not hold any crypto assets. This article is provided for informational purposes only and should not be construed as financial advice. The Shib Magazine and The Shib Daily are the official media and publications of the Shiba Inu cryptocurrency project. Readers are encouraged to conduct their own research and consult with a qualified financial adviser before making any investment decisions.

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