Michaela
Fight Fight Fight LLC, the startup behind President Donald Trump’s official meme coin, has launched efforts to raise at least $200 million to build a digital asset treasury aimed at repurchasing the token after its value plunged about 90% from its peak.
Key points:
- Fight Fight Fight LLC, the startup behind Donald Trump’s official meme coin, is reportedly seeking to raise at least $200 million, with talks of up to $1 billion, to fund a digital asset treasury aimed at buying back the token after a sharp value decline.
- The Trump token has fallen about 90% from its January peak, currently trading around $7.83, with 35% of its supply unlocked and a circulating market cap of $1.5 billion, according to Messari.
- Despite controversies surrounding Trump’s involvement and the collapse of a planned Trump-branded wallet, investor interest persists in related ventures such as World Liberty Financial’s WLFI token, highlighting ongoing speculation around Trump-linked crypto projects.
According to a Bloomberg report citing sources familiar with the matter, the startup led by Trump ally Bill Zanker has set an ambitious fundraising goal that could reach up to $1 billion. However, the discussions are still in the early stages, and the plans may not ultimately come to fruition.
The effort to stabilize the Trump meme coin follows a sharp decline in its value, falling from a January high of $44 to $7.83 at the time of writing, according to CoinMarketCap data. The token has also slipped 8.73% over the past month, reflecting ongoing volatility in its market performance.
Data from Messari shows that roughly 35% of the Trump token’s total supply is unlocked and available for trading, representing a circulating market capitalization of about $1.5 billion. The remaining 65%, around 800 million tokens, remains locked under vesting schedules and is reportedly held by entities linked to Trump.
In May, President Trump attended a private dinner with major holders of the Trump meme coin. Among the guests was Tron founder Justin Sun, with attendees reportedly dining beneath “Fight Fight Fight” banners. The event drew sharp criticism from lawmakers, some of whom accused Trump of “selling access” to the presidency and called for his impeachment.
A few months later, Zanker’s proposed Trump-branded crypto wallet project fell through after internal disputes reportedly arose with another Trump-affiliated blockchain initiative, World Liberty Financial. Despite the setback, World Liberty Financial’s WLFI token has attracted attention from digital asset treasury firm ALT5 Sigma, signaling continued investor interest in Trump-linked crypto ventures.
The developments emphasize the growing intersection of politics, celebrity branding, and cryptocurrency, an evolving space where public image and digital assets increasingly intertwine. As new ventures emerge and alliances shift, the market’s response will likely determine whether Trump-linked tokens remain a speculative novelty or mature into a lasting sector within the digital economy.
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Michaela has no crypto positions and does not hold any crypto assets. This article is provided for informational purposes only and should not be construed as financial advice. The Shib Magazine and The Shib Daily are the official media and publications of the Shiba Inu cryptocurrency project. Readers are encouraged to conduct their own research and consult with a qualified financial adviser before making any investment decisions.
