Michaela
Trump Media and Technology Group (TMTG), the media venture founded by President Donald Trump, has finalized a binding partnership with Crypto.com and Yorkville America Digital to launch a series of crypto ETFs and other exchange-traded products (ETPs) through its Truth.Fi financial brand.
In an April 22 press release, Trump Media and its partners announced that the binding agreement builds on a preliminary deal reached in March. The firms have enlisted Davis Polk & Wardwell LLP to provide legal counsel as they move forward with developing and launching the upcoming exchange-traded funds (ETFs).
The upcoming crypto ETFs will be offered through Crypto.com’s affiliated broker-dealer, Foris Capital US LLC, and are set to feature a mix of digital assets and U.S.-focused securities. According to the companies, the funds will emphasize a “Made in America” theme, with exposure across various sectors including energy.
Pending regulatory approval, the funds are slated for a late-year launch and will be accessible across existing platforms and brokerages. The offerings are expected to reach a global audience, including investors in the U.S., Europe, and Asia.
“This agreement is a major step forward in diversifying TMTG into financial services and digital assets. We’re gratified to work with great partners, Crypto.com and Yorkville America Digital, and look forward to bringing ETFs to the market for investors who believe both the American economy and digital assets are poised for tremendous growth,” TMTG CEO and Chairman Devin Nunes stated.
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Kris Marszalek, co-founder and CEO of Crypto.com, said the agreement affirms the platform’s strength as a bridge between traditional finance and digital assets and reflects its growing influence as a leader in the global financial ecosystem.
“This partnership gives the Trump Media ETFs global distribution powered by the Crypto.com platform. It’s a win for Trump Media, Crypto.com, CRO, and Yorkville America Digital,” Marszalek said.
“Finalizing our agreement with Trump Media and Crypto.com for our ETF launch is a significant milestone as we work to bring to market new products that align with the America-First focus of our firm,” Troy Rillo, CEO of Yorkville America Digital, said.
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Furthermore, TMTG intends to invest directly in the crypto ETFs and SMAs using its own cash reserves. These investments will be supported by a financial strategy involving up to $250 million in assets, which are set to be custodied by Charles Schwab, a major player in the brokerage and investment services sector.
The Truth.Fi initiative signals a deeper pivot by TMTG toward integrating digital asset exposure with traditional investment models. It also emphasizes the company’s ambitions to become a full-fledged financial services provider, leveraging its media platform to drive user engagement and investor interest.
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MICHAELA
Michaela is a news writer focused on cryptocurrency and blockchain topics. She prioritizes rigorous research and accuracy to uncover interesting angles and ensure engaging reporting. A lifelong book lover, she applies her passion for reading to deeply explore the constantly evolving crypto world.
