Vanessa
The cryptocurrency community reels from recent revelations as on-chain analyst ZachXBT exposes a series of manipulative schemes orchestrated by a figure known only as Zopp0.
This figure allegedly masterminded multiple failed crypto projects — SCALE, NTD, TPU, and OPSEC — leveraging popular influencers to artificially inflate their value before abandoning the projects, causing significant investor losses.
Details emerge of the Zopp0 operations where leaked messages show concerted efforts to use influencers like CryptoGodJohn, CryptoKazi, and Luke Belmar to promote these dubious projects without genuine technical backing.
This tactic, coupled with strategic negative publicity against competitors, illustrates a dark side of the crypto influence sphere.
Related: Aave Founder Stani Kulechov Faces Backlash Over $10M Token Buy
The fallout includes a dramatic drop in project values, with some plummeting over 90% in mere days. The influencers involved have faced criticism for their role in endorsing these high-risk investments. Meanwhile, Zopp0’s strategic anonymity and disinterest in project sustainability suggest a calculated disregard for investor welfare.
ZachXBT’s investigation highlights the dangerous impact of influencer marketing in crypto, pushing for transparency and accountability. This scandal has prompted calls for stricter regulations and a more critical evaluation of influencer endorsements in the cryptocurrency industry, aiming to safeguard the community from similar predatory practices in the future.
Related: Former Alameda Research CEO Ellison Set for Early January Prison Release
Just recently, YouTube influencer James Stephen “Jimmy” Donaldson, popularly known as MrBeast, was found to have profited as much as $23 million from questionable crypto transactions.
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